Polecat's philosophy is that every business and organisation is "not just for profit".

For better or worse, every organisation has an impact on the world around it. We believe that your customers, shareholders, employees and other stakeholders care about that impact.

Our aim is to help you understand, mould and articulate that impact. It's not about trading off profit and social impact. By staying true to your values and making smart choices, we think you can have both.

See this Wikipedia article for more about "not just for profit". 

We take a human rather than technology focussed approach to business.

Utilising the power of online services and our innovative tools and processes for social (people) analytics and web analytics we provide objective measurements and turn ideas into reality.

We firmly believe that this ability to measure and benchmark gives organisations the opportunity to achieve and demonstrate change and differentiation: what you can measure, you can manage.

Understanding and embracing the effect your business has on people's lives and the world around it can help you build stronger relationships with the people you depend on - customers, employees, investors, and others.

We know that optimising your strategy and activities around these "social" impacts will deliver tangible, sustainable business benefits.

For more information, please contact us, or look at our products or services pages to understand more about how we work.